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Expert/Thought Leader Development
Taking what you already know and getting paid for it. Getting fame for it. Creating a movement from it. Saving lives from it. With you at the forefront. Whether you are a professor, doctor, retired athlete, pastor, business owner, entrepreneur, etc. We create a plan to help you with your packaging and positioning and give you the world as your stage.
Full Service Marketing
Marketing services that bring in results. Whether you are a business owner, a speaker, a consultant or a corporation, our campaigns are not just meant to create engagement but to get the telephone and cash register ringing. From the beginning of the campaign, you know what you can, we keep you informed so you know what you can expect.
Training Programs & Products
Whether you are looking to grow your business presence, your profits, TBP LLC has several training programs to fit your exact needs. Need to train your staff on social media marketing? Want to position yourself as an expert or thought leader? Want advance strategies to find clients?
Book Creation Services & Marketing
Ready to get your expertise out into the world? The easiest way to get the attention as a thought leader is to write a book. We help you do that in a short period of time and make it a best seller with the people that are looking for your services.
Illumination Live Event
Training Experts to Be the Next Generation of Thought Leaders. Aligning them companies that are looking for Influencers. When you leave this training you will know how to get paid for your knowledge, for your popularity and how to create a lasting income from it.
Product Development
From conception to packaging, TBPLLC helps you create innovative, compelling products your clients will rave about. From information products like audio cd, video dvd, workbooks, whitepapers to promotional items like journals, tshirts, cups and anything in between, your products will serve your greater goal.

"It's been mindblowing... I was afraid to move, to take the next step, but I'm all ready for it now. You are the truth."

− Loretta Baker

"Our biggest issue was making people aware of what we did... I had done some other programs with no results... hadn't found that growth partner... working with Tina... she really gets your work in the world, you have to come at it from many different layers and she covers them for us."

− Jami Gossett

"I've been to a few retreats, and this one has been extraordinary. I just love her. "

− Fonda Clayton

"I knew she was brilliant in strategy... but I didn't know she really sees where your brilliance is... what she did for me is change my life."

− Deanna Cochran

"I already have support from Tina. She brings out what's inside of you to the max... I haven't had this confidence in years. I now have the confidence to step into scary situations. You saw something in me that has awaken a fire. I'm about to take over the world."

− Isha Bell

"She is the real deal. If you've had other experiences with coaches and gurus... then there's Tina, a cut above the rest."

− Heather Poduska

"Sometimes when you meet that coach/mentor, you come away deflated... this was exactly the opposite...my cup is running over... she helps you reframe your mindset and business. "

− Halle Eavelyn
Shining Star Image From http://crevisio.com/photo/kRNp7Xv9h

Shining Star – Earth Wind & Fire

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In USA Today, Elysa Gardner wrote:

For any fan of R&B music — any fan of music, period, really — it is impossible to think of the 1970s and early ’80s without recalling the shiny, groovy, exuberant sounds of Earth, Wind & Fire. And no man played a greater role in carving out that band’s gems than founding member Maurice White, who died Thursday at 74.

courtesy of  http://www.usatoday.com/story/life/music/2016/02/04/earth-wind-fires-maurice-white-shining-star-rb/79846532/

I absolutely agree. But let’s take it one step farther: This music has stood the test of time. I’m sure Earth Wind & Fire are on many playlists all over the world. The songs that make you move your feet, shake your hips – no matter your ethnicity. This music truly unites people.

The songs that inspire you to go after your dreams like Fantasy, Keep Your Head To The Sky, In The Stone or Imagination. Songs of love like I’ll Write A Song For You, Love’s holiday or Devotion or even songs about the state of the world like That’s The Way Of The World.

These songs would blast the speakers as my parents and my relatives would play Spades, trash talk and reminisce about days gone by.

But my all time favorite song by Earth Wind & Fire is Shining Star. Daily, I help my clients, especially women, peel back the layers of hiding, shame, guilt and fear so they can go out into the world and be who they were truly meant to be. You know, all of the crap someone else said, all of the judgement placed upon you and the need to be accepted. Teaching them that has to come from within. Yes, we are about helping them make money but that is a side effect. The true work is teaching them how to shine again.

Just as the lyrics to the Shining Star by Earth Wind & Fire say so eloquently:

 

When you wish upon a star
Your dreams will take you very far
But when you wish upon a dream
Life ain’t always what it seems
What’d you see on a night so clear
In the sky so very dear

You’re a shining star
No matter who you are
Shining bright to see
What you could truly be (what you could truly be)

Shining star come in to view
Shine its watchful light on you
Give you strength to carry on
Make your body big and strong
Born a man child of the sun
Saw my work had just begun

Found I had to stand alone
Bless it now I’ve got my own
So, if you find yourself in need
Why don’t you listen to these words of heed
Be a giant grain of sand
Words of wisdom, yes I can

You’re a shining star
No matter who you are
Shining bright to see
What you could truly be

You’re a shining star
No matter who you are
Shining bright to see
What you could truly be

You’re a shining star
No matter who you are
Shining bright to see
What you could truly be

Shinning star for you to see
What your life can truly be
Shinning star for you to see
What your life can truly be
Shinning star for you to see
What your life can truly be

 

Now Go Out there and SHINE BABY SHINE!

#RememberingMaurice

#EarthWindFire

#ShiningStar

 

 

 

7 Bestsellers 30 days blur background (2)

How To Sell 11,487 Books in 2016 – Create A Win Selling Books

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Recently, I sent out a post called The Hidden Benefits To Becoming an Amazon Best Seller. It raised quite a stir especially with those that consider themselves serious writers. While, I wanted to help them understand why this trend is here to stay, it’s time to stop hating the player; hate the game.

Yes, seeking best seller status on Amazon is just one part of the plan with our clients. It’s the first part and a necessity to get the algorithms working for us. Why not take advantage of free marketing from Amazon to their millions of subscribers? If you are serious about selling books, shouldn’t this be a given?

However, don’t stop there. Let me give you the other 7 strategies we use in our 8-point marketing plan for our clients. What we’ve discovered is authors can average about 11,487 books sold in a year by implementing my strategic plan. The best part: most of this is automation with little work for the author after writing the book. One hour of automation for us equates to 20 hours or more of manual work.

  1. Become an Amazon best seller. Refer to my other article for the benefits.
  2. Create a website for your book. Most people have their book on their main site so the book loses focus. While yes, have an image of your book on your website and an option, link it to its own site. By having a separate site for your book, you book can get it’s on SEO (search engine optimization) and you know if people land on this site, they are interested in your book, not the other services and products you may sale. Also, this is the year of retargeting. Retargeting your prospects to buy your book is definitely low hanging fruit. Then the only thing that is left is drive traffic.
  3. Give Bonuses For Purchasing Your Book – No surprise here. This is selling online 101. Give bonuses that exceed the value of the purchase (actually I find 10X the purchase price to be the sweet spot) and it will help you sell more books. An awesome bonus is a private Q&A with the author via Google hangout.
  4. Create A Virtual Book Tour – This has been a fabulous edition to our strategic plan. It gets rave reviews from independent bookstores as well. Remember everyone, including physical stores, are looking to keep engagement up and have offers exclusively for their customers and followers. If you offer a virtual book tour exclusively through book stores (many of them have screens connected to internet), they will help you sell your book.
  5. Find bulk purchases – Finding bulk purchases isn’t as difficult as many seem to think. Go to where the money is and see how your book can fit. A great place is nonprofit organizations. They budget so much money for resources. If you can make the pitch why your book could serve as a resource, you have a winner. There are so many examples. Too many to name here.
  6. Use Your Book As An Upsell – Let’s say you have an opt in offer on your website. When a new prospect gives you their name and email address, let your thank you page become an offer for your book. This does two things: First, it positions your authority on your topic and Second, you just might get the sale.
  7. Speaking Engagements – Speaking engagements are an easy way to get your book out to the masses even if you don’t speak for pay. If you do, create an add on so everyone in the audience can get your book. Some of my clients have changed their speaking fee so this is already included. Also, many times when an event doesn’t have a budget for books, they may have a resource budget. That could be your book.
  8. Book Signings – many authors only think of the traditional places – bookstores, conferences, etc. Think of it this way. Any place that will have a large gathering of people could be a potential place of a book signing.

There are so many other strategies to get your book selling. Many of these I’ve listed above go into the category “I can set it and then forget it”. If you want to average selling 11,487 books for 2016, talk to us about selling books.

Starting From a FULL Cup: Full the Show episode 1

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Starting from a Full Cup with Tina Brinkley Potts. In this episode we discuss depression, suicide and ways to learn to have internal strength. We also honor Karyn Washington, the founder of For Brown Girls and the Dark Skin Red Lips Project. Guests in this episode are Antoinette Capri, Candas Ifama Barnes, Fonda Clayton Smith and Dr. Michelle Knights.

Great Quotes from this episode:

“You don’t know happiness until you’ve been sad.” Antoinette Capri
“You are the IT that you are looking for.” Fonda Clayton Smith
“What lens do you use to see the world and yourself?” Dr. Michelle Knights
“What saves my life on a daily basis is writing.” Candas Ifama Barnes
“God Is In YOU! you don’t need another person to get to God’s Gifts for you!” Tina Brinkley Potts

 

Have you created a workable business plan for 2016?

Systematic Scalability For 2016

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Systematic Scalability For 2016

Yesterday I held a training to teach my program members how to create a workable multi 6 or 7 figure coaching business plan. For those that want this in 2016, here are some hacks to help you get there with ease and grace:

  • Rolling Enrollment – Tweak your group programs so that the programs are conducive to rolling enrollment. This will keep you from stressing yourself out trying to meet self-imposed deadlines.
  •  Low Priced Tangible Product – Creating a product that an audience can buy and enjoy your magnificence will help you earn money while you sleep (no longer trading hours for dollars). No need to wait for that one high end client, having this low end product will attract the high end client more quickly because they can see your expertise.
  • Good, Better, Best Offer – Whether you are utilizing a group coaching or one to one coaching model, having one service/product will surely set you up for trading hours for dollars.
  • Retargeting – For the same price of your morning latte, you can significantly improve your sales. Did you know that retargeting brings back 26% of consumers to finish the sale?
  • Consistent Follow Up – Sadly, it is human nature to only go after the low hanging fruit. Statistics show you are leaving a great deal of money on the table without having structure, meaningful follow up (not just a newsletter). Have you heard that it takes a possible 7 to 10 touches to move a prospect through the buying process?
  • Evergreen marketing – Create a piece of media (audio or video) that gives insight into your coaching style without actually saying this is my coaching style. While written form is great, preference is given 100% of the time to media that can be experienced.

Loving how predictable we can make growing your coaching business when you have the right factors in place to complement your style. If you are looking for predictability and a sound plan, apply http://bit.ly/SystematicGrowth